AI & automation transformation partner

We don't sell AI. We put a number on the work your people still do by hand. Then we automate it, and measure what changed.

Every project starts with a business problem, is priced against what the process costs you today, and ends with a result you can audit. Technology is the enabler, not the product.

Two weeks to a business caseFounder-led deliveryMeasured against the baseline
Business case Example figures · GBP
Current process cost £100,000 per year
Estimated cost after automation £35,000 per year
Annual benefit £65,000
IURA implementation £25,000 one-off
Payback 5 months
Year-one net benefit £40,000
Each year after £65,000 per year

Note Every assumption on this sheet is agreed with you before any build starts.

Why organisations call us

Sector agnostic by design. The only qualification is whether a process carries enough measurable value.

  • You know automation would help. You don't know where to start.
  • The opportunities are visible. The capacity to deliver them isn't.
  • Your technology team exists, and it is fully committed to the product roadmap.
  • You are too small for a dedicated AI team, and too busy to wait for one.

IURA is capability you can deploy in weeks. Not a hire you make in quarters.

How we work

Baseline first. Build second. Measure always.

A typical single-process engagement. You decide go or no-go after the business case, with the numbers in front of you. Larger scopes are phased the same way.

Phase 1 BaselineWeeks 1 to 2

Discovery and process assessment. We measure what the process costs today: people, hours, volumes, processing time, error rates.

Baseline report
Phase 2 Business caseWeek 2

Opportunities ranked by impact, feasibility, complexity, risk and return. Implementation cost, future operating cost, annual benefit, payback.

ROI proposal go / no-go is yours
Phase 3 BuildWeeks 3 to 8

Design, develop, test and deploy into the systems you already run. Fixed price or milestones, agreed before we start.

Working automation
Phase 4 MeasureWeeks 9 to 12

Actual performance compared with the original baseline. Reported to you, in the same units.

Measured result
Phase 5 OptimiseOngoing

Keep improving the solution and surface the next opportunities. This is where a project becomes a partnership.

Next three opportunities

Note Durations are typical for one process of moderate complexity. Phases 1 and 2 are the assessment; nothing is built until you have agreed the case.

The only number that matters

What the process costs you today What it costs after automation
£100,000

The difference is the only thing we sell. Not licences, not a platform, not a strategy deck.

Example figures, per year

Measured outcomes

Show, don't tell.

Every engagement is measured against its own baseline after go-live and reported to the client. The rows below are sample entries, shown so the ledger format can be judged.

Baseline cost Cost after automation
Process Organisation Baseline / yr After / yr Payback Measured Baseline and after, as bars
Invoice processing Accountancy practice, 60 staff £112,000 £38,000 4.2 mo Mar 2026
Client onboarding Wealth manager, 120 staff £86,000 £41,000 6.1 mo Jan 2026
Month-end reporting Logistics group, 300 staff £64,000 £19,000 3.8 mo May 2026
Inbox triage Property manager, 45 staff £58,000 £22,000 5.5 mo Apr 2026
Contract review Law firm, 80 staff £140,000 £71,000 7.4 mo Feb 2026
Data entry between systems Manufacturer, 200 staff £71,000 £14,000 3.1 mo Jun 2026
Total measured, 6 engagements £531,000 £205,000 £326,000 annual benefit

Note Hover any figure for how it was measured. Performance-linked commercial models are available where outcomes can be measured this reliably.

See every engagement

What we automate

Sector agnostic. Process specific.

Repetitive, document-heavy, high-volume, or anything that moves information between systems your people already use. Open an item for a typical example.

Finance and operations

Invoice processing

Capture, match to purchase order, code, route for approval, post to the ledger. Exceptions go to a person.

Purchase orders and approvals

Requests raised from the source system, approved by policy, chased automatically.

Expenses and reconciliations

Receipts read, matched and flagged. Bank and ledger reconciled nightly with a short exception list.

Documents

Intake and classification

Every inbound document sorted, named and routed on arrival, whatever the channel.

Data extraction

Structured fields pulled from PDFs, scans and forms into the system that needs them.

Contract review

First-pass review against your playbook, deviations summarised for the person who decides.

Sales and CRM

Lead qualification

Inbound enquiries enriched, scored against your criteria and routed to the right person.

CRM upkeep

Records updated from email, calls and calendars, so the pipeline reflects reality.

Quotes and proposals

Drafted from the deal record and your templates, ready for review rather than written from scratch.

Customer and employee communications

Inbox triage

Shared inboxes read, categorised and routed, with first replies drafted where policy allows.

First-line responses

Routine questions answered from your own knowledge base, escalated when they are not routine.

Onboarding sequences

Every step of a new client or new starter journey triggered, tracked and chased.

Reporting and management information

Management reports

The monthly pack assembled from source data, with commentary drafted for review.

Board packs

Consistent, on time, and traceable to the numbers they came from.

KPI refresh

Dashboards fed automatically so nobody rebuilds the same spreadsheet each week.

Compliance and control

Checks and verifications

Identity, sanctions and policy checks run consistently, with an audit trail by default.

Policy monitoring

Transactions and documents screened against the rules you already have written down.

Audit evidence

Collected continuously instead of assembled in a panic before the auditors arrive.

Research and knowledge

Market and competitor research

Sources monitored, summarised and delivered on a schedule, with the originals linked.

Internal knowledge base

Answers drawn from your documents and systems, kept current as they change.

Meeting notes and actions

Decisions and actions captured and pushed to the tools where the work happens.

Systems and decision support

Moving information between systems

The re-keying between ERP, CRM, finance and scheduling tools, removed.

Legacy bridging

Older systems connected to newer ones without replacing either.

AI-assisted analysis

Options prepared and trade-offs summarised for the person who makes the call.

See the full index

The qualification isn't your industry or your size. It's whether the process carries enough measurable value.

How we compare

Big consultancy outcome. Boutique delivery model.

Consultancy understands the problem. Developers build the technology. We do both, and prove the economic value of doing it.

Large consultancy Automation agency IURA
Starts with A strategy engagement The tool they already sell Your process, measured
Who you work with Rotating teams, juniors after kick-off Freelance builders The founders, start to finish
Time to a business case Months Rarely produced Two weeks
Builds it Sometimes, through partners Yes Yes, into the systems you run
Measures the result Rarely against a baseline Rarely Always, against the baseline
Smallest sensible project Six figures Small One process
Technology Own platforms and alliances Their stack Whatever fits you

Founders

You'll work with the people on this page.

Small, senior, and responsible for the outcome. No handover to a delivery team after the kick-off call.

Alessandro Benigni Founder

Leads every engagement from the baseline to the measured result, and stays on the account through optimisation.

Book a call with Alessandro
Senior partner Delivery lead · name to add

Owns the build and the integration into the client's existing systems. Senior engineers only, on every project.

Book a call

Notes to the business case

How every figure on this site is built. Conservative, transparent, agreed with the client.

  1. Current process cost is measured, not estimated. People, hours per week, loaded hourly cost and working weeks, with volumes, processing time and error rates recorded over the baseline period. people × hours/week × loaded rate × working weeks
  2. Cost after automation includes the human effort that remains, plus software, model usage and monitoring. It is never zero.
  3. Implementation is quoted fixed-price or by milestone once the baseline is complete. No build starts before the business case is agreed.
  4. Payback is implementation cost divided by monthly benefit. Year-one net benefit is annual benefit less implementation cost. payback = implementation ÷ (annual benefit ÷ 12)
  5. Assumptions are conservative and agreed with the client. Nothing is presented as a guaranteed saving, and subsequent years are subject to ongoing operating costs.
  6. Measurement after go-live uses the same units as the baseline and is reported to the client. Where outcomes can be measured reliably, performance-linked commercial terms are available.

Start with the number

How much are you spending by not fixing it?

A 30-minute discovery call, then a two-week baseline. You decide with the numbers in front of you.